Pricing

Whether you are evaluating after a trial, looking after a handful of sites on your own, or running a growing client portfolio, there is a tier shaped for how you work today. Agency leads, freelance consultants, and in-house teams sit at different stages—compare capacity (sites, tests per month, retention), collaboration, and extras such as PDF and white-label reports, then move up when your workload does. Questions about trials or billing are in the FAQ below.

Capability	Free	Personal	Starter	Professional	Agency
Price (USD)	$0	$9/mo	$29/mo	$79/mo	$199/mo
Price (EUR)	€0	€8/mo	€24/mo	€69/mo	€169/mo
Websites	1	1	5	25	Unlimited
PageSpeed tests / month	15	100	500	2,500	10,000
AI Insights (per month)	—	100	500	2,500	10,000
Team members	1	Unlimited	Unlimited	Unlimited	Unlimited
Data retention	14 days	30 days	30 days	180 days	365 days
Scheduled test cadence	Monthly	Monthly Weekly	Monthly Weekly	Monthly Weekly Daily	Monthly Weekly Daily Hourly
Alert channels	Email	Email	Email	Slack Email	Slack Email Webhook
PDF reports	—	—	—	✓	✓
White-label reports	—	—	—	✓	✓
REST API	—	—	—	—	✓
Leads management	—	—	—	—	✓
Next step	Sign up	coming soon

F.A.Q.

What happens if I outgrow my tier?

Upgrade to a higher plan for more sites, tests, team seats, and features. Contact us for Enterprise or custom API limits.

What counts as a “PageSpeed test”?

Each successful Google PageSpeed Insights run for a page counts toward your monthly quota; failed runs do not. If mobile and desktop are both enabled for that page, each strategy counts separately. Scheduled runs and manual runs draw from the same allowance.

Do limits apply per workspace, per organization, or across all my sites?

Your subscription applies to the whole customer account: site caps, monthly tests, and team seats are pooled across every organization and site under that account, not reset per workspace.

What is “AI Insights” and how does it relate to my test quota?

On plans that include AI Insights, we generate fix-oriented guidance from your PageSpeed results. The monthly cap for those insight runs matches your plan's PageSpeed test quota (or is unlimited when your plan has unlimited tests). The Free tier does not include AI Insights.

Do I need my own Google PageSpeed Insights API key?

No. Apogee Watcher uses the platform's PageSpeed Insights access—you do not supply or manage a personal Google API key for monitoring.

What metrics do you store (lab vs CrUX)?

We persist Lighthouse lab metrics from each run (scores and lab timings such as LCP, INP, and CLS). When the API returns Chrome UX Report (CrUX) field data for the URL, we store that real-user snapshot alongside the same result.

Who can see what? (Admin / Manager / Viewer)

Each organization uses Admin, Manager, and Viewer roles. Admins manage billing and membership; Managers handle day-to-day monitoring and delivery; Viewers get read-focused access for stakeholders who need visibility without full control. Fine-grained permissions follow what you see in the app for each role.

Billing currency

Monthly list prices are shown in USD and EUR.