- Welcome!
-
Course instructions
-
Marketing Orchestration Certification Introduction
Course Introduction
What to expect from the Marketing Orchestration Technical Certification Course
Welcome to the Marketing Orchestration Technical Certification Course! This course is designed to provide you with a comprehensive overview of our expanded solutions and essential training on how to effectively plan, execute, and analyze both adtech and martech campaigns in the StackAdapt platform. By completing this course, you will be well-versed in our marketing orchestration solutions and earn your certification. This learning path includes 4 courses:
- Adtech and Martech: Understand the differences between these two technologies and how they can work together.
- The Data Hub and Data Hub Analytics: Learn how to upload 1st-party data, create impactful audiences, and optimize upon user characteristics in one unified view.
- Email Marketing and Orchestration: Send emails based on user actions and orchestrate programmatic messaging in tandem through automated flows in the StackAdapt platform.
- Dynamic Creative Optimization: Create highly personalized creatives through AI and automation with ease.
- Modules 4
- Time to Complete Update
- Level Beginner
- Plan Free
-
Learning Style
