Around the Blue
Around the Blue is an ambitious scientific and storytelling project that follows navigator Giovanni Soldini as he sails around the world aboard the Maserati Multi70 trimaran. The journey explores some of the most remote and striking parts of the planet’s oceans, alongside regions already deeply affected by environmental change. Along the way, the project documents the health of the seas through images, stories, data, and first-hand encounters with scientists, researchers, and communities working to protect marine ecosystems. At its core, Around the Blue is about understanding our oceans better and sharing that knowledge in a way that feels human, immediate, and globally relevant.
WordPress brings this complex, multi-year journey to life through a structured yet flexible digital experience. The site organizes the voyage by seas and oceans, guiding visitors through each stage with rich editorial content, video, and data-driven insights that are easy to explore at any pace. WordPress’s modular content system makes it possible to combine storytelling and science while keeping the site manageable for ongoing updates throughout the expedition. The platform supports the project’s carbon-neutral goals while delivering a content-rich experience that can evolve alongside the journey.