https://speakerdeck.com/lindahogenes 2024-03-21 10:06:51 -0400 Wed, 29 Oct 2025 00:00:00 -0400 https://speakerdeck.com/lindahogenes/spotlight-ctrl-plus-c-ctrl-plus-v-trust-scaling-seo-for-international-success https://speakerdeck.com/lindahogenes/spotlight-ctrl-plus-c-ctrl-plus-v-trust-scaling-seo-for-international-success Thu, 18 Sep 2025 00:00:00 -0400 https://speakerdeck.com/lindahogenes/seo-brein-meetup-ctrl-c-is-not-how-to-scale-international-seo https://speakerdeck.com/lindahogenes/seo-brein-meetup-ctrl-c-is-not-how-to-scale-international-seo I will take you on a journey through time, from when both Google and Coolblue started 25 years ago. In the past years, (E-)E-A-T and helpful content has been a hot topic in SEO. However, long before that, it was important to provide the best content to potential customers, so that they could choose the best product for them. She will provide lots of examples on how Coolblue has handled this over the years, to inspire you to take your helpful content to the next level. I will take you on a journey through time, from when both Google and Coolblue started 25 years ago. In the past years, (E-)E-A-T and helpful content has been a hot topic in SEO. However, long before that, it was important to provide the best content to potential customers, so that they could choose the best product for them. She will provide lots of examples on how Coolblue has handled this over the years, to inspire you to take your helpful content to the next level. Thu, 21 Mar 2024 00:00:00 -0400 https://speakerdeck.com/lindahogenes/e-e-a-t-before-it-was-cool https://speakerdeck.com/lindahogenes/e-e-a-t-before-it-was-cool